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ShoulderMaster and Raised On Blacktop Forge Collaboration in Quality Design

DANBURY, CONNECTICUT (March 20, 2024) – ShoulderMaster proudly announces an exciting marketing collaboration with Raised On Blacktop. The partnership will unite these two renowned brands to deliver specialized equipment tailored for the road construction industry. ShoulderMaster, an industry trailblazer in designing and manufacturing purpose-built road construction equipment, joins forces with Raised On Blacktop, the leading name in inspiring a new generation of workers in the Asphalt industry.

"Partnering with Raised On Blacktop has propelled ShoulderMaster to new heights," said Craig Pinson, Managing Director at ShoulderMaster. "Their reputation for innovation and dedication aligns perfectly with our commitment to excellence."

The official launch of this collaborative endeavor will take place on March 25th at 11 am in Nashville, Tennessee, at World of Asphalt. ShoulderMaster specializes in innovation, offering solutions that outperform traditional road construction methods in terms of performance, sustainability, and safety features. With a fleet of purpose-built road-building equipment operational across Australia, the United States, and the United Kingdom, ShoulderMaster is driving the industry forward.

ABOUT RAISED ON BLACKTOP Raised On Blacktop, spearheaded by Matt Stanley, is a merchandising and marketing brand deeply rooted in the Asphalt industry. Growing up immersed in the industry, Matt gained firsthand experience working on the "blacktop," which fueled his passion for innovation and excellence.

ABOUT SHOULDERMASTER Established in 2015, ShoulderMaster provides comprehensive road construction solutions, including Spreader Trailers, Shoulder Pavers, Sweepers, and Water Carts. Created by road construction professionals for road construction professionals, ShoulderMaster is dedicated to innovation, performance, sustainability, and safety.

For more information, please visit


For more information talk to the ShoulderMaster Sales and Brand Manager, Ashleigh Pinson.

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